Training
We work with technology organisations who want their sales teams trained specifically for their own needs and don't want to subscribe to a one size fits all training company.
Every organisation is different, they have their own needs, strengths and challenges. At SOS we have all participated in multiple training regimes from every training company you've ever hear of, and more! The thing they all had in common...we weren't impressed!
We recognise that training needs to be bespoke and cover off more than just a closing process or funnel cycle.
We take a more holistic approach, building an in-depth understanding of the buying process, market landscape and include a greater focus on becoming a trusted advisor.
Why the different approach?
Quite simply, a fixed training plan can not offer a truly bespoke solution, you're getting the same as everyone else with a bit of customisation to justify the expense.
Experience has taught us that unless the trainer understands the client then they can't deliver the most effective solution. Our focus is on you, the client and your goals, strengths, ambitions and organisational environment.
Focus points for SOS sales training
Brand recognition - The importance of training sales teams to deliver effectively whilst maintaining brand standards is huge.
GTM strategy incorporation - Ensuring that training fits in line with your go to market plan is often forgotten, highlighted only when becoming an issue as Managers push square pegs through round holes.
Training for reward and development - Motivation comes from many angles but having the right training to complement your L&D and reward strategies is huge.
There are so many variables that need to be considered but the superior results can be counted on the bottom line and in the workforce at all levels.
A bespoke solution
Qualification framework
Qualification is one of the most important parts of any sales cycle, spending hours chasing uneconomical or tenuous opportunities is a waste of the sales person's time and also the potential clients so knowing what good looks like is hugely important. We have vast experience of most sales methodologies and qualification frameworks and so we are able to work very closely with our clients to ensure that their solution is built on solid foundations.
Holistic approach
Sales is changing but people do still buy from people and first impressions still count, no question! We can improve connection rates with smart tech and we can embellish data but ultimately it's the knowledgeable, consultative, trusted advisor that is having the conversation and we need them to be the best they can be. That is why our approach to training is built on a wider view of the target audience and a better understanding of buying processes and the nett effect of actions.